Welcome!/About Me

2020 News!!! I have a Patreon now! For less than the cost of one latte in a coffee shop per month, as low as $3/monthly, you can read my thoughts, feelings, and content on my raw and honest blog: https://www.patreon.com/rustbeltrants


Hi! I’m Nina McCollum. I’m a Hubspot-certified content marketing writer with an endless thirst for learning and a passion for communications. In addition to my certification in content writing, I have been certified in email marketing and social media. I have also taken significant coursework in SEO.

I write for both B2B and B2C clients across the country, delivering copy that is optimized for SEO and designed to attract, engage, and convert your readers to buyers. 

I enjoy shepherding readers through the entire sales funnel with creative, engaging content, reflecting your specific brand’s tone and voice.

No matter the audience or avenue, I craft attention-grabbing headlines and creative copy that connects with readers and drives action.

What Content Writing Products Do You Produce?

I have been writing for more than 20 years. If you don’t see a product listed and are wondering if it’s something I can write, edit or proofread, just ask!

  • Website copy
  • Blog posts
  • Brochures
  • Social media posts (LI, FB, Instagram and Twitter)
  • Magazine articles
  • Sell sheets
  • Press releases
  • Catalog copy
  • e-Books
  • Product reviews
  • Biographies

What Industries Do You Serve?

I am a quick study and an avid reader. I am always interested in growing my experience by learning about new products, services and industries. Below are some representative samples of industries and clients I have served:

  • Professional services, including legal/law firms/lawyers, accounting/accountants, and life insurance
  • Home building, home remodeling, green building and home improvement
  • Healthcare
  • Human Resources/HR
  • Technology
  • Construction and manufacturing
  • Hospitality, hotels, tourism and travel
  • Foodservice and restaurants
  • Consumer products
  • Dentistry/dental
  • Franchising

What’s Your Work Style?

I aggressively manage deadlines and am adept at dealing with multiple clients, tasks and deadlines concurrently. My goal is always to turn in work ahead of deadline and under budget, and to be transparent and frequent in communications.

What Else Do You Write?

I am also a creative writer. On my site, you’ll find both my professional writing portfolio and my freelance writing clips. My personal writing style is much more informal.

How Do We Get Started?

Life takes us on many journeys. I believe we have something to learn from each—even the challenging ones. Let’s start our journey together. I want to talk with you about how I can help more people find your website, your products and services, and how my writing can grab them in any stage of the buyers’ journey and drive them to action with a strong CTA. Contact me discuss what I can write for you, right now.